Hadianfar, S. ., Malekinia, M., Khalaj, M. ., & Shahmansoury, A. . (2024). Presenting and Validating a Digital Transformation Model in Iran’s Shahrvand Chain Stores. Business, Marketing, and Finance Open, 1(3), 1-11. https://bmfopen.com/index.php/bmfopen/article/view/77