Tabaei, S. A. ., Shabgu Monsef, S. M., Delafrooz, N. ., & Gholipour Soleimani, A. . (2026). Identifying the Factors Influencing the Development of Medical Tourism from a Marketing Mix Perspective in Gilan Province. Business, Marketing, and Finance Open, 1-15. https://bmfopen.com/index.php/bmfopen/article/view/316