Vol. 1 No. 1 (2024): Serial Number 1

View Vol. 1 No. 1 (2024): Serial Number 1

Published: 2024-01-01

Articles

Assessing the Impact of Sanctions and Central Bank Independence on Inflation Targeting in Iran

Ali Alikhani

; Hossein Sharifi Renani *

; Saeed Daei-Karimzadeh

1-11
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Designing a Marketing Decision-Making Model Based on Entrepreneurial Risks

Fatemeh Gharib

; Farzad Asayesh *

; Esfandiar Doshmanziari

12-21
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Examining the Impact of Market-Strategic Orientations on Firm Profitability Through the Mediating Role of Social Efficiency and Commercial Efficiency – Case Study: Small and Medium Enterprises in Mashhad

Hossein Hamedanizadeh

; Bent alzahra Ragheb Sarand

22-35
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The Evolution of Pricing Models in E-Commerce: From Dynamic Pricing to AI-Driven Price Optimization

John Smith , Maria Sanchez ; Giovanni Rossi *

40-51
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Behavioral Economics in Pricing Strategies: A Review of Prospect Theory and Loss Aversion in Consumer Markets

Emily Walker ; Abdul Rahman *

52-62
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A Review of Marketing Mix Models in the Digital Economy: Measuring the Effectiveness of 4Ps in E-Commerce

Niloofar Tavakoli ; Farzad Karimi *

63-74
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The Provision of a Green Marketing Management Model Based on the Value Chain in the Banking Industry

Ebrahim Akhlaghi

; Seyed Mehdi Karimi Zand *

; Azam Rahimi Nik

75-84
- Full Text
Examining the Impact of Corporate Governance Mechanisms on Financial Performance Considering the Moderating Role of Earnings Quality in Companies Listed on the Iraq Stock Exchange

Haitham Naser Al Ghaith

, Mohsen Dastgir *

, Akeel Hamza Habeeb Almagtome

, Saeid Ali Ahmadi

85-96
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