About the Journal

Business, Marketing, and Finance Open (BMF OPEN) is an esteemed open-access journal dedicated to fostering high-quality academic research in the fields of business, marketing, and finance. Our mission is to create an inclusive platform for scholars, practitioners, and professionals globally to disseminate their research findings. BMF OPEN stands as a bridge between academic theory and practical application, ensuring that insights are accessible not only to scholars but also to industry leaders and policymakers.

• Owner and Publisher: MAHERPUB (Address: No. 40, South Jamalzadeh Street, Azadi Street)

BMF OPEN is committed to promoting knowledge that can positively impact the business landscape, especially in light of the rapid evolution of digital marketing, financial technology, and sustainable business practices. By offering open-access content, we eliminate barriers to accessing important research and encourage widespread engagement with our published materials.

Our journal operates under a double-blind anonymous peer-review process to ensure the highest standards of academic integrity. Each manuscript is reviewed by two or three experts to provide constructive feedback that helps refine and enhance the quality of the work before publication.

BMF OPEN welcomes a variety of research articles, including but not limited to original empirical studies, conceptual papers, systematic reviews, and case studies. We are dedicated to publishing work that is innovative, rigorous, and of significant practical relevance to both academia and industry.

Aims and Scopes

Business, Marketing, and Finance Open seeks to publish cutting-edge research that addresses contemporary challenges and opportunities in the following areas:

• Business: Organizational strategies, corporate governance, entrepreneurship, business ethics, operations management, and innovation in business models.
• Marketing: Digital marketing, consumer behavior, brand management, marketing analytics, and multichannel marketing strategies.
• Finance: Financial markets, corporate finance, financial technology (FinTech), risk management, and investment strategies.

The journal is especially interested in submissions that explore the intersections between these disciplines, reflecting the integrated nature of modern business environments. We encourage research that contributes to both theoretical advancement and practical solutions, with a particular focus on emerging trends such as artificial intelligence in marketing, blockchain in finance, and sustainable business practices.

BMF OPEN aims to serve as a global repository of knowledge that supports the ongoing development of business and finance education, providing scholars, practitioners, and policymakers with timely and relevant research.

Open Access Statement

At Business, Marketing, and Finance Open, we are committed to the principles of open access. All articles published in the journal are freely accessible to readers worldwide upon publication. This ensures that the research we publish reaches a global audience, maximizing its visibility and impact.

Our commitment to open access means that readers can download, share, and distribute the content without any subscription fees or registration barriers. This fosters a more inclusive academic environment where knowledge is freely exchanged, supporting the advancement of research in business, marketing, and finance. The journal operates under a Creative Commons license (CC BY-NC 4.0), allowing users to share the work as long as it is properly attributed and not used for commercial purposes.

Copyright and License

Business, Marketing, and Finance Open operates under the Creative Commons Attribution-NonCommercial 4.0 International (CC BY-NC 4.0) license. Authors who publish with us retain full copyright of their work. This means that authors are free to share their articles in any form, including archiving on personal websites, institutional repositories, or social media platforms, as long as the work is properly attributed, and it is not used for commercial purposes.

The CC BY-NC 4.0 license ensures that the research remains freely available to the public while protecting the rights of the authors to maintain control over how their work is used. We believe this model supports both the dissemination of knowledge and the protection of intellectual property.

Plagiarism Policy

To maintain the highest standards of academic integrity, Business, Marketing, and Finance Open employs iThenticate to check for plagiarism in all submitted manuscripts. Plagiarism is strictly prohibited, and all manuscripts must be original work. Any form of plagiarism, including self-plagiarism, will result in the rejection of the manuscript.

We expect that all authors properly attribute sources and cite all referenced works in their submissions. The journal reserves the right to retract articles if plagiarism is detected post-publication. Our plagiarism policy ensures that the integrity of our published content is maintained and that the work of others is respected and properly acknowledged.

Article Processing Charges (APCs)

To cover the costs associated with the publication process, Business, Marketing, and Finance Open charges an Article Processing Charge (APC) of 1,500,000 Tomans per accepted article. This fee is used to support the editorial process, peer review management, typesetting, archiving, and dissemination of articles.

We strive to make the publication process as transparent as possible, ensuring that there are no hidden fees. The APCs allow us to maintain a sustainable open-access model that is free from subscription costs while ensuring that authors retain control over their intellectual property.

Peer-Review Process

At Business, Marketing, and Finance Open, we follow a double-blind anonymous peer-review process, ensuring that both the identities of the reviewers and the authors remain confidential. This process promotes impartiality and prevents any potential biases in the review of the manuscripts.

Upon submission, each manuscript is assigned to two or three expert reviewers, depending on the nature and complexity of the research. Reviewers are selected based on their expertise in the subject area of the submission. The peer-review process aims to provide thorough and constructive feedback, which helps authors improve their work before final publication.

Reviewers assess the manuscripts based on criteria such as originality, methodological rigor, contribution to the field, and clarity of presentation. Authors are expected to address reviewer comments and resubmit revised versions for final assessment before the manuscript is accepted for publication. Our rigorous peer-review process ensures that only high-quality research is published in the journal.

Archiving and Repository Policies

Business, Marketing, and Finance Open adheres to strict archiving and repository policies to ensure the long-term accessibility and preservation of published content. We encourage self-archiving by authors and fully support the sharing of published work on institutional and subject-based repositories.

Our journal’s content is also indexed and archived in major repositories, including MAGIRAN, SID, and Noormags. These platforms provide broad visibility and ensure that the research published in BMF OPEN remains accessible to future generations of scholars. We are dedicated to the longevity and accessibility of our published articles, allowing researchers to easily locate and reference them in the years to come.